Alice in Wonderland Beats Avatar on its Opening Week

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Disney’s “Alice in Wonderland” opened at No. 1 with a nationwide gross of an amazing P47.930-million in 144 screens for the March 4-7 frame. This was announced March 8 by Victor R. Cabrera, managing director of Walt Disney Studios which locally distributed the film here in the Philippines.




This figure marked the all-time third biggest opening weekend for Disney, after 2007’s “Pirates of the Caribbean: At World’s End” (P71-million) and 2006’s “Pirates of Caribbean: Dead Man’s Chest” (P66-million).

It likewise became the second most successful March opening weekend in history, overtaking 2006’s “Ice Age 2: The Meltdown” (P41-million).


“Alice” also gave Tim Burton his biggest opening in the Philippines, with a jaw-dropping 105% improvement from 2001’s “Planet of the Apes” (P23.4-million) and already surpassing 2005’s “Charlie and the Chocolate Factory’s” lifetime gross of P41.1-million in only four days of release.

The top 20 cinemas that posted the best receipts are SM North EDSA (P4.10-M), Trinoma (P3.15-M), SM Mall of Asia (P2.95-M), Greenbelt 3 (P2.32-M), Power Plant (P2.08-M), Glorietta (P2.02-M), Alabang Town Center (P1.98-M), SM Megamall (P1.67-M), SM Cebu (P1.48-M), Shang Cineplex (P1.44-M).

Close to their heels are Gateway (P1.30-M), Eastwood (P1.25-M), Greenhills (P1.22-M), Robinsons Galleria (P979,784), Sta. Lucia East (P946,002), Market! Market! (P899,608), SM Ilo-ilo (P843,668), SM Clark (P815,772), Ayala Cebu (P789,548) and SM Marikina (P712,517).

Here is the full hd trailer for those of you who haven't watch it yet.



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